Role Overview
This role is primarily responsible for supporting the Company’s entry into and expansion within the Australian residential energy storage market, with a strong focus on local channel development, distributor expansion, installer network building, and market entry related activities. This is an important commercial role during the early stage of the Company’s expansion in Australia. In the initial phase, the role will focus on market research, channel strategy, partner development, and sales network setup. Once the product officially enters the sales stage, the role will further focus on driving channel sales, business development, and market growth, supporting the product’s continued commercialisation in the Australian market.

Key Responsibilities

• Develop local sales channels for residential energy storage products in Australia, initially with a focus on the NSW market
• Establish, expand, and maintain business relationships with distributors, installers, electrical wholesalers, solar retailers, and other relevant channel partners
• Build an early-stage pipeline of potential customers and business opportunities, and drive the introduction, engagement, negotiation, and onboarding of channel partners to support the product’s formal entry into the Australian market
• Collect and analyse local market information, including competitor activity, channel models, pricing structures, cooperation models, and market trends, and provide recommendations accordingly
• Participate in the development of market entry strategy, channel expansion plans, marketing direction, and local commercial rollout plans
• Assist in assessing product positioning, channel pricing, and promotional plans for the Australian market
• Once the product officially enters the sales stage, drive channel sales, business development, and channel partner management
• Monitor sales performance, channel feedback, and market developments, and continuously provide recommendations for improvement
• Maintain communication and coordination with the Australia lead and China headquarters to support the Company’s market entry, expansion, and subsequent business growth in Australia

Candidate Requirements

• Relevant experience in the Australian residential solar, battery, or energy storage industry
• Experience in channel development, sales, or business development
• Existing relationships with installers, distributors, or other relevant channel partners
• Strong understanding of the Australian local energy market and residential energy storage ecosystem
• Strong communication, coordination, commercial development, and independent execution capabilities
• Ability to work effectively in an early-stage market environment requiring a high level of autonomy and flexibility

Reporting Line
This role will report to the Australia lead and will also maintain regular communication and working coordination with the relevant leadership in China headquarters.

Recruitment Process – How many stages and which stakeholders will be involved
Excluding the agency’s initial screening, the formal recruitment process is expected to involve 2 interview stages. The first round will be conducted by the Australia lead. The second round will be conducted jointly by the Australia lead and relevant stakeholders from China headquarters.

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